Jemima Osunde Slams Industry’s Pressure on Actors to Create Social Media Content

  • Industry Shift: Osunde condemned the trend of pressuring actors to create online content to promote their work.
  • Talent and Performance: She emphasized that acting should be based on talent and performance, not social media presence.
  • Keanu Reeves Example: Osunde cited Hollywood star Keanu Reeves as an example of an actor who has thrived without a strong social media presence.
  • Advocacy: The actress advocates for a focus on natural talent and performance in the industry.

Nigerian actress Jemima Osunde has spoken out against the growing trend of pressuring actors to become active social media content creators as a criterion for landing roles in films. In a video clip shared on her social media platforms, Osunde expressed her frustration with the industry’s shift towards prioritizing online presence over talent and performance.

The actress emphasized that acting should be based on an individual’s skills and abilities, rather than their ability to create engaging content on social media. She cited Hollywood star Keanu Reeves as an example of an actor who has thrived in the industry without a strong online presence.

Osunde’s comments come amid a growing debate about the role of social media in the entertainment industry. While some argue that having a strong online presence is essential for actors to promote their work and connect with fans, others believe that it can be a distraction from the craft of acting.

As a talented actress who has gained recognition for her roles in films and television series, including ‘Shuga’ and ‘The Delivery Boy’, Osunde’s opinions carry significant weight in the industry. Her advocacy for a focus on natural talent and performance highlights the need for a more nuanced approach to evaluating actors’ abilities.

The conversation around social media and acting is complex, and Osunde’s comments have sparked a lively discussion about the future of the industry. As the entertainment landscape continues to evolve, it will be interesting to see how actors, filmmakers, and industry professionals respond to these changing expectations.

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